There are two types of people in this world: the ones who start looking for an outfit for Christmas parties as soon as autumn hits, and the ones who panic on the night before their first holiday party of the season because they have nothing to wear. If you fall into the latter category and happen to live in Stockholm, you’re in luck. Courtesy of its worldwide event series, next month H&M will be here to get you prepped for this Holiday party season.
Returning to Stockholm for its second event in the Swedish capital on November 7, H&M’s event series is making a full circle just in time for the upcoming winter. More than your average shopping suite, for this event NTS has once again been tapped to curate a lineup of DJs to soundtrack the night. Alongside showcasing the latest Holiday collection, guests can enjoy a night with music from exciting names in the music industry. There will also be a beauty bar where guests can tap into their creativity by making different nail art and trying out engraving on H&M Beauty’s latest fragrance.
The Holiday collection itself blends timeless classics with a modern edge, drawing heavily from the sleek elegance of the 60s and 70s – think bold monochrome looks, unexpected volumes, and silhouettes.
Located at the Götgatan store, tucked in the heart of Stockholm, the space will be transformed into a pop-up, perfect to take in the collection on release day.
Similar to all the past parties, this event is open to everyone, but space is limited. Head here to sign up for your chance to attend and keep your eyes peeled here for all things H&M.
